The last 2 years of COVID-19 has changed many people and businesses to try new things and the digital platforms have helped consumers to connect to various consumer businesses to utilise a wide range of their own digital tools and platforms to search and buy products and services.
Here is one of the significant case shows for the K-Beauty company.
This top cosmetics OEM/ODM companies in Korea, listed on the KOSDAQ. Unusually, although they are cosmetic OEM/ODM companies, they do not have their own factories but operates the company offline that manufacture and supply products by combining Korean cosmetic raw materials, formulations, packaging, and subsidiary material companies.
The company exports to large global companies like L'Oreal, Estee Lauder etc. Most of time, the company plans for onsite face-to-face meeting to secure their clients and business trips to overseas to engage with new customers through international cosmetic exhibitions.
However, due to COVID-19 in early 2020, the company had difficulties to continue meet clients offline and engaging new clients as exhibition cancels that causes decrease business opportunity and opportunities to engaging new customers.
The first action for the company was to convert the business process from offline to online, developing digital workplace for employees to continuously focus on business regardless of the workspace.
After converting the digital process in 3 months, the company have developed a B2B digital channel and now for B2C and D2C business digital channels with WEM No-Code Application Development Platform.
Regardless of the size of the business, especially eCommerce, the competition is tougher than ever and as the digital market grows every day, month and year with new challengers in the market across world, adaption of digital business platform is avoidable such as building websites to search, view, purchase and deliver products and developing own customised application is crucial to precisely manage business but it is most important to choose the right platform to develop your own application to suite your business. WEM No-Code Application Development Platform has designed to execute business velocity that includes, easy of application development (Drag & Drop), easy of maintenance, flexibilities to reflect business changes, expedite business velocities and best for the ROI and TCO.