2 min read ⸱ Sep 22, 2022
The whole world thrives upon the use of e-commerce today. Every other person, whether old or young, men and women, needs something or the other, that could be provided to them through these e-commerce applications. From clothing, groceries, and other essentials to electronics, books, movies, services, and even software, everything is easily available and delivered to mankind in the comfort of their homes with a simple click of a button.
All the E-commerce websites have an individual online store, which sells their products or lists products that are already available in the market for sale. Building and managing such a store would’ve required a thorough knowledge of web development frameworks like Node, Django, etc., and how they work. However, with the introduction of no-code development technology, the process has become much easier and more user-friendly. And although some people might still prefer the traditionally coded, custom-made webpages and websites, no-code technology is an ever-developing scheme that provides users with the choice to curate content across custom-built websites and apps according to their vision, without facing the hassles of coding.
No-code technology adapts an approach to promote the concept of citizen developers. It means they allow their users to develop their websites and applications on their own, using an easy-to-use GUI. The users will just have to drag and drop pre-programmed elements from the dashboard to the GUI according to their choice and align them in a way that best suits their vision, and would not require any coding at their end. Moreover, no-code e-commerce platforms are an ever-expanding regime that possesses fresh and advanced features. They integrate the traditional drag-and-drop feature of no-code platforms with an e-commerce platform that is developed, managed, and run by you, allowing you to sell your products online easily, effectively, and efficiently.
The retail industry has always been known to be a fast-paced industry, with rapidly-changing consumer desires and quite cut-throat competition. Hence, it is also an industry that most certainly needs automation. Even more so when it transitions into an online model, where the business processes and the shopping experience as a whole need to be redesigned and redefined to accordingly cater to consumers all over the globe. This is precisely where no-code technology may act as a boon for retail-oriented businesses in the e-commerce landscape. It would help simplify a major number of tasks, from creating product lists for each store and distributing sales material across portable electronic devices like laptop computers and mobile phones to triggering real-time alerts for in-store issues as and when they arise.
No-code platforms help a retail team in streamlining their workflow and delivering powerful solutions without any coding requirements. Some of how retail industries could utilize no-code technology are as follows:
No-code apps enable floor managers to get real-time inventory updates on their mobile phones from the warehouse, without having to go there themselves. This would help managers know if an item is out of stock, and also help them guide the consumers to nearby stores if it can’t be arranged on time. This helps significantly in reducing customer loss, efficiently managing inventory levels, and enhancing the overall customer experience.
Retailers need to plan their merchandise well. They need to base any of their decisions, be it inventory forecasting, promotions, sales, or prices, on actionable insights instead of guesswork, to avoid missing their targets. Predictive analytics from the No-code platforms help retail teams to monitor past, present, and future trends for their merchandise, make informed decisions, and leverage opportunities that they would’ve missed otherwise.
Retailers need to maintain a precise balance in demand and supply when it comes to inventory management. No-code platforms enable them to have a 360-degree view of the inventory and help them easily understand and keep track of the items that might need to be replenished soon, or that might be ready to move.
Every successful retailer needs an organized, efficient accounting system. No-code platforms enable easy automation of the accounting processes such as payroll, procurement, and expense management. They also help to efficiently track all transactions and budgeting. This relieves the teams from a lot of stress, as they save a lot of precious time and resources and can manage their finances in a better way. It also relieves the technical team and allows them to focus on more complex and more pressing concerns.
A good retailer is not only concerned about the sales, but also his customers. Retailers need to make sure that they put in consistent efforts to establish customer loyalty and gain their trust. No-code platforms help in automating their customer retention activities, like sharing loyalty points and discount codes, sending out customized holiday packages, and eventually getting customer feedback through surveys. Their main goal is to provide a customized, high-touch experience to the consumers according to their needs, which helps them achieve a greater customer lifetime value and helps in expanding their customer base.
No-code technology provides new features and functionalities to retailers easily and efficiently. It helps them adapt to the dynamic market conditions that exist in an e-commerce landscape in an agile way and without risking a lot. Adopting no-code technology reduces their time-to-market by around 10 times as compared to traditional development. So, it would be in the best interest of the retailers to be a part of the digital transformation movement by adopting no-code technology for their e-commerce establishments and continuing their operations in a scalable, sustainable, and cost-effective way.